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Jeremy Redleaf's avatar

As someone who’s had periods where teams are asking that question and other periods I’ve weathered solo, I think that question really highlights the misalignment of incentives between artists and their reps.

You’re only valuable to them in the short term if you have a next thing in the works.

You’re only valuable to yourself if you have a process you feel aligned with.

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Russell Hainline's avatar

I absolutely need three or four ideas going at once, because I can safely assume at least a couple will fall apart either internally or externally, and I definitely always fear having nothing when the "what else've you got?" comes around.

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